Integration with other platforms: SoftSwiss, EveryMatrix
Introduction
The modern online gambling market is built on platform solutions and aggregators. Content developers like NetEnt rarely collaborate directly with each casino. Instead, they use integration technology through specialized B2B platforms such as SoftSwiss and EveryMatrix. For Australian players, this means wide access to NetEnt slots and guaranteed quality of the gaming experience.
1. The role of aggregator platforms in the industry
Platforms such as SoftSwiss and EveryMatrix act as intermediaries between the provider and the casino. Their functions include:
For NetEnt, this simplifies the content distribution process, and for casinos, it speeds up launch and reduces technical costs.
2. NetEnt integration with SoftSwiss
SoftSwiss is one of the largest aggregators focused on cryptocurrency casinos and international markets.
Integration features:
3. NetEnt integration with EveryMatrix
EveryMatrix is a universal platform that works with hundreds of operators around the world.
Key benefits for NetEnt:
4. Benefits for operators and players in Australia
Integration through SoftSwiss and EveryMatrix gives:
5. Why integration strengthens NetEnt's position
NetEnt wins thanks to:
Result
NetEnt's integration with SoftSwiss and EveryMatrix is a strategic move to enable the company to maximise its reach and offer Australian players access to premium content at any online casino. For operators, this is a guarantee of quality and ease of implementation, and for players, stable access to innovative slots with support for local payment systems and convenient bonus mechanics.
The modern online gambling market is built on platform solutions and aggregators. Content developers like NetEnt rarely collaborate directly with each casino. Instead, they use integration technology through specialized B2B platforms such as SoftSwiss and EveryMatrix. For Australian players, this means wide access to NetEnt slots and guaranteed quality of the gaming experience.
1. The role of aggregator platforms in the industry
Platforms such as SoftSwiss and EveryMatrix act as intermediaries between the provider and the casino. Their functions include:
- providing a single API for connecting games,
- integration of payment systems,
- compliance with regulatory requirements of different jurisdictions,
- backend support for bonuses, tournaments and promotions.
For NetEnt, this simplifies the content distribution process, and for casinos, it speeds up launch and reduces technical costs.
2. NetEnt integration with SoftSwiss
SoftSwiss is one of the largest aggregators focused on cryptocurrency casinos and international markets.
Integration features:
- support for cryptocurrency transactions (Bitcoin, Ethereum, Litecoin), which is important for Australian players who prefer anonymity;
- Fast access to the complete NetEnt library without separate provider contracts
- automatic portfolio update - new releases appear for operators immediately after the official release of NetEnt;
- compatibility with SoftSwiss bonus mechanics: cashback, tournaments, loyalty systems.
3. NetEnt integration with EveryMatrix
EveryMatrix is a universal platform that works with hundreds of operators around the world.
Key benefits for NetEnt:
- access to a wide network of licensed casinos, including markets in Europe, Asia and Australia;
- support for different currencies, including the Australian dollar (AUD), which is important for local gambling;
- integration with CasinoEngine - the largest content hub in which NetEnt is represented along with other top providers;
- flexible marketing tools: exclusive promos, jackpot grids and personalized bonuses for players.
4. Benefits for operators and players in Australia
Integration through SoftSwiss and EveryMatrix gives:
- Casino - Quick access to verified content certified for international markets.
- Players - stable operation of slots, support for local currencies and modern payment solutions (PayID, POLi, cryptocurrencies).
- NetEnt - increased audience reach and presence even in niche market segments.
5. Why integration strengthens NetEnt's position
NetEnt wins thanks to:
- scalability - one contract with the aggregator provides dozens of integrations with the casino;
- Increased flexibility - Support local requirements at no additional cost
- accelerated adaptation - players in Australia see new releases at the same time as global markets.
Result
NetEnt's integration with SoftSwiss and EveryMatrix is a strategic move to enable the company to maximise its reach and offer Australian players access to premium content at any online casino. For operators, this is a guarantee of quality and ease of implementation, and for players, stable access to innovative slots with support for local payment systems and convenient bonus mechanics.
